Five things to consider when creating a marketing plan for your non-fiction book
The hard part is over. You’ve finished your book. Now it’s just a matter of waiting for the sales to roll in. That may be true for big name authors,
Category
Book Marketing Tips
Six ways to sell your book without selling
Marketing and monetizing your book requires a different set of actions and strategies than those used to write the book. Actually, marketing should start as soon as you make the decision
A cautionary tale from an optimistic first time author
When I wrote my first book Maximum Occupancy: How smart innkeepers put heads in beds in every season, I planned to launch it at a conference for the bed-and-breakfast industry.